Flying Blue Earns Four Major Honors at the 2026 Freddie Awards. Flying Blue, the loyalty program of the Air France-KLM Group, was one of the standout winners at the 2026 Freddie Awards, receiving four major honors in the Europe and Africa region. The program was named “Program of the Year” and also received awards for “Best Elite Program,” “Best Redemption Ability,” and “Best Customer Service.” In addition, Flying Blue earned a Silver Award in the “Best Promotion” category for its campaign, “Turning Miles into Memories for 20 Years.”
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The Freddie Awards are widely recognized as one of the travel industry’s most prestigious loyalty program awards, with winners determined directly by frequent travelers. More than 4.2 million people participated in the 2026 voting process, the highest number in the awards’ history. The recognition follows Flying Blue’s selection as the “World’s Best Loyalty Program” by Point.me for the second consecutive year.
Flying Blue continues to enhance its value proposition through new partnerships and expanded benefits for its more than 35 million members. Among its latest initiatives is a collaboration with Apple, allowing members to earn miles when purchasing selected Apple devices and redeem them for future purchases or travel experiences. The program also maintains partnerships with more than 100 commercial brands, including Uber, Booking, and France’s national railway operator SNCF, providing members with additional opportunities to earn and redeem miles beyond air travel.
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With access to a network of more than 40 airlines and over 1,000 destinations worldwide, Flying Blue continues to strengthen its position as one of the aviation industry’s leading loyalty programs. Its strategy focuses on offering greater flexibility, more ways to earn rewards, and an increasingly personalized experience for its members.
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